If you are searching for the best SEO agencies in Singapore, you are in the right place. This guide breaks down the top-rated SEO companies, the SEO services they offer, and how much they charge — so you can make the right decision for your business.
Quick note: Tired of SEO agencies that promise quick results but fail to deliver? At SEO With Senthil, we focus on strategies that drive long-term, measurable growth and increase your bottom line. But don’t just take our word for it—here is what our clients say:
Curious to find out if we can help you improve your rankings and grow your revenue?
Submit an enquiry with SEO With Senthil here.
If not, read on to find the most suitable SEO service for your business.
Information provided to SEO Agencies
10 Best SEO Agencies in Singapore
Pre-approved SEO Agencies for PSG Grant
SEO Pricing in Singapore Summary
FAQs before choosing an SEO agency in Singapore
Start with a SEO gameplan for your business
Information provided to SEO Agencies to get a price quote
As I conducted my secret investigation on SEO agencies located in Singapore, I realised that I will not be able to contact them using my current business name: SEO With Senthil
So I decided to contact these SEO agencies using the email address of Streaks n Strokes – an art studio I used to own but have now sold.Special thanks to the new owner of Streaks n Strokes for allowing me to do this!
Thankfully, I had enough data from when I ran my studio, as I got on calls with many of these SEO agencies! Here are key points I shared with these agencies before I got my price quote.
Company Name: Streaks n Strokes
Company Website: https://www.streaksnstrokes.com/
Services Company Offers: Art Jamming Activities, Corporate Team Bonding, Birthday Parties
Approximate Revenue: $8k to $10k a month
Goal: To double sales revenue
Date I am looking for SEO services: From January 2025
Additional questions I used to challenge these SEO companies: Where do they get their SEO backlinks from? What makes them different from other SEO agencies?
10 Best SEO Agencies In Singapore
For an SEO company to be able to help me rank on Google, I presumed that they need to be ranking on Google Page 1 themselves. So I searched for competitive SEO related keywords such as “SEO Agency Singapore” and “Best SEO Agency Singapore”. Then I studied the search results and contacted all the agencies that dominated Google page 1!
The 11th and final SEO company I featured on this list, NP Digital, did not appear on page 1 of the search results for the keyword “SEO Agency Singapore”. However, Neil Patel runs a top rated digital marketing blog and is recognised as one of the top SEO experts in the digital marketing space. So I decided to feature his agency in this list.
1) SEO With Senthil from $1600/Month
SEO With Senthil focuses on helping service based and e-commerce businesses in Singapore rank on Google Page 1 for ultra-competitive, high purchase intent keywords. This boutique SEO consultancy is built for businesses that are done wasting money on “more”. “More content”, “more backlinks” and “more promises” that never deliver meaningful results.
At SEO With Senthil, you get a clear strategy, high-impact SEO assets, and authoritative backlinks, to make sure you rank for the keywords that matter most to you. These are keywords that are most likely to grow your leads and revenue.
If you have been burned by bad SEO before, or simply want to do it right from the start, this is where strategy meets execution and results.
SEO With Senthil’s Approach to SEO
Submit an enquiry here so Senthil can understand your business, current SEO situation, and goals.
Book a free 20-minute discovery call to identify the most effective next steps.
- Based on your business needs and goals, Senthil will recommend a tailored combination of:
- SEO Keyword Research, Content Strategy & Action Plan
- SEO Content Asset Creation
- Technical SEO
- High-Authority Link Building
You don’t choose from a menu. You get expert guidance on what will give you the fastest, most cost-effective SEO growth.
Pros of choosing SEO With Senthil
Personally ranked for 100s of keywords on Google Page 1 including ultra competitive search terms like “SEO agency Singapore”.
- Over a decade of hands-on SEO and business experience.
- Best value SEO provider on this list with Done For You services starting from $1600
- Personalised, ROI-driven strategy without “filler work” that serves no purpose.
- White-hat SEO approach focused on content, strategy, and links that drive results.
Cons of choosing SEO With Senthil
- Does not offer additional services like Google Ads, Facebook Ads, or TikTok marketing.
- Accepts clients on a case-by-case basis only, based on fit and potential impact.
Other details about SEO With Senthil:
Contact Number: +65 9088 2158
- Enquire now with SEO With Senthil here.
- Price for Done For You SEO Agency Services: From $1600/Month
2) PurpleClick Media from $3000/Month
When I got on a call with PurpleClick Media, I was pretty surprised by the SEO consultant’s first question. “Do you have any keywords in mind for SEO?” he asked. As an established SEO agency in Singapore, shouldn’t he be recommending me the keywords that my business should rank for?
Despite his unusual question, I continued my conversation to hear what PurpleClick Media had to say. “SEO prices my agency charges are more on the premium side” the senior consultant retorted. Upon probing, he revealed to me their starting prices from about $3k a month.
PurpleClick Media’s approach to SEO
PurpleClick Media breaks down SEO into a 2 step process:
On page SEO
Off page SEO.
Surprisingly, they do not help you with content creation on your own website despite their premium prices. They focus on getting you backlinks (at least 4 quality backlinks per month) from other websites instead.
What I liked about PurpleClick Media:
Ranked well on Google Page 1 for SEO related keywords at the time of writing of this article.
What I disliked about PurpleClick Media:
Lack of focus on outstanding content creation which is a crucial aspect of SEO.
Lack of transparency. Claimed to have a proven methodology of SEO but did not share much on what it was and how it works.
Least enthusiastic. Told me he could not send me the pricing deck that day, as he had other matters to attend to.
Other details about PurpleClick Media:
Address: 51 Goldhill Plaza, #14-01, Singapore 308900
Contact Number: +65 6533 8655
Price for SEO Services: From $3000 a month (10 Keywords)
3) SEO Agency Singapore from $1197/Month
As its name suggests, SEO Agency Singapore is focused on providing SEO services in Singapore. Not surprisingly, it was also one of the fastest to get back to me with a quotation and 8 SEO keywords that I could target for my business.
During my call with the account director, she understood the art studio needs better and suggested adding corporate team bonding related keywords to work on. The account director was sharp in spotting that the SEO keywords the art studio website was currently ranking for were not profitable keywords that drove sales. She also noticed traffic declines to the art studio website in 2022 (a few months after I sold my studio to the new owner).
Their approach to SEO
SEO Agency Singapore breaks down Search Engine Optimisation into these 4 parts:
Content SEO: Keyword strategy, content freshness, keyword intent, content structure, Google E-E-A-T
On-site SEO: High quality content of about 1000 words on average, mobile friendliness, metadata optimisation (e.g. title tag, meta description, image alternate text)
Off-site SEO: High authority backlinks, diverse link profile, niche relevant backlinks, social syndication, link bait content
Technical SEO: XML sitemap, robots.txt, core web vitals, structured data, information architecture
However, they allocate the most time to on page SEO and content SEO. As they believe these 2 ranking factors have a 65% weightage for your rankings on Google.
What I liked about SEO Agency Singapore:
Fast to get back to me with a price quotation.
Gave sensible tips with regards to my website SEO.
Focused on SEO services and do not offer other digital marketing services.
What I disliked about SEO Agency Singapore:
Refused to show me examples of high quality content they created for their clients citing non-disclosure agreements.
Other details about SEO Agency Singapore:
Address: 21 Bukit Batok Cres, #15-76 Wcega Tower, Singapore 658065
Contact Number: +65 6964 8751
Price for SEO Services: From $1197 per Month including GST (10 Keywords)
4) First Page Digital from $840/Month
With around 15 locations around the world, from Singapore to Sydney and even Dubai, it is no surprise that First Page Digital offers a wide range of digital marketing services beyond just SEO. However, as my enquiry was on SEO services, I was surprised that First Page Digital’s business manager pushed me to go for Meta ads along with Search Engine Optimisation. In fact, he highlighted that “my art studio” was in a very competitive space. And SEO alone may not be the most effective strategy that will work for us.
Due to their strong emphasis on social media marketing and extremely cheap starting prices, I am doubtful of the quality of SEO services that First Page Digital can offer.
First Page Digital’s approach to SEO
First Page DIgital breaks down SEO into 3 core pillars
On-page SEO
Off-page SEO
Content SEO.
For on-site SEO, they further break it down into “frontend onsite” and “backend onsite”. See screenshot below for First Page Digital’s full SEO approach.
What I liked about First Page Digital:
The business manager did a lot of research on my website before the call.
Affordable prices starting from $840 per month.
With branches in multiple countries, First Page Digital is well positioned to offer international SEO.
What I disliked about First Page Digital:
No emphasis on outstanding content creation which is critical for achieving the best SEO results.
Content credit system restricts the length of SEO blog articles that First Page Digital will help you write. (8 content credits a year for 10 keywords package)
Backlink credit system restricts the number of high quality backlinks you can get. (4 backlink credits a year for 10 keywords package)
Emphasis on social media advertising for business growth.
Other details about First Page Digital:
Contact Number: +65 6270 2193
Price for SEO Services: From $840/Month (10 Keywords)
5) Heroes of Digital from $1950/Month
The digital marketing consultant at Heroes of Digital started our conversation sharing a long string of their awards. Then the consultant highlighted that a SEO campaign will take at least 6 months on average to see results. And if we wanted faster results, SEO would not be the best solution. As a SEO consultant and specialist myself, I was nodding my head to her statement.
The consultant recommended Google ads to go along with SEO so that we could see faster results in terms of leads and sales. So if you are looking for an agency offering both SEO services and paid advertising services like Google ads, Heroes of Digital may be a great choice for you.
Heroes of Digital approach to SEO
Heroes of Digital approaches SEO in 3 parts as well.
On Page SEO
SEO Content Development
Off Page SEO.
What I liked about Heroes of Digital:
Their tagline on how they were born to save SMEs from ineffective digital marketing. And sensible suggestions such as incorporating Google ads with SEO for faster results.
Their emphasis on both short form articles of about 700 to 1000 words and long form articles of about 2000 words. This is unlike some agencies that only write short articles.
Promise of more attention given to each client’s account.
Less SEO backlinks promised (2 a month). But high quality, industry related, contextual SEO backlinks having a minimum domain authority of 30.
What I disliked about Heroes of Digital:
No emphasis on outstanding SEO content creation which is critical for SEO.
Some negative Google reviews from clients.
Other details about Heroes of Digital:
Contact Number: +65 6802 3658
Price for SEO Services: From $1950/Month (30 Keywords)
6) NinjaPromo from $4200/Month
NinjaPromo is a global marketing agency located in various cities such as Dubai, Singapore, London, Hong Kong and New York. My first call with NinjaPromo was strange because the call felt scripted, almost as if I was talking to a robot. Regardless, I answered all the questions the sales rep asked me. She said she was not allowed to reveal their prices after the first meeting. And I had to bring my decision maker to the next call.
On my subsequent call which I scheduled the very next day, I spoke to another sales rep who shared with me that Ninja charges for SEO based on “marketing hours” used. 1 to 2 regular marketing tasks which take approximately 40 hours a month are charged at about $3200/month in US dollars. This equates to over $4200/month in Singapore dollars. They key focus of NinjaPromo is helping companies to outsource their marketing tasks, so that they can focus on business growth.
NinjaPromo’s approach to SEO
They do not reveal much about their SEO strategy on the sales call. Based on the sample SEO program they sent me, it is clear that they recommend spending marketing hours on
SEO keyword research
On page optimisation
Off page optimisation
Local SEO for local businesses
Content creation.
What I liked about NinjaPromo:
Sample SEO plan with clear breakdown of recommended SEO tasks each month.
What I disliked about NinjaPromo:
Lack of transparency in prices (having to go through 2 calls before I could get a clearer idea of their pricing)
Expensive for SMEs. It feels like the number of hours will add up quickly, hence making the pricing expensive for small businesses.
Other details about NinjaPromo:
Address: 3 Coleman St, #03-24, Singapore 179804
Contact Number: +65 3165 4789
Price for SEO Services: $4200/Month
Guarantee: None
7) Best SEO Singapore from $3300/Month
I was surprised to read Best SEO Singapore‘s bold promise on their website: “Contact the only marketing agency in Singapore with big enough balls to guarantee results”. This made me genuinely excited to speak to them and I was greeted by the founder of Best SEO, Jim, during my call. Jim seemed to be a genuinely nice guy and someone 7ith a heart to bring his clients results. Unfortunately, I found their traffic increase guarantee a little confusing.
Best SEO Singapore’s approach to SEO
Best SEO Singapore follows this 8 step approach when you engage them for an SEO campaign:
Step 1: Keyword research
Step 2: SEO Audit
Step 3: Mapping of keywords to title tags, meta descriptions and more
Step 4: Inserting Schema markups (Specifically FAQ schema and ratings schema)
Step 5: Building niche relevant backlinks
Step 6: Press release and distribution
Step 7: Website feature on listicle sites
Step 8: High quality blog content creation
What I liked about Best SEO Singapore:
Their philosophy of bringing their clients the best return of investment that they can.
Full transparency in their approach to SEO.
What I disliked about Best SEO Singapore:
One of the more expensive SEO services in Singapore.
SEO results measured mainly from organic traffic growth. Tracking SERP rankings (search engine results for targeted keywords) are a better measure of effective SEO in my opinion.
Their “over optimistic” SEO ROI calculator which they use to sell their SEO services.
Backlinks from low domain authority websites. Are they truly high quality?
Other details about Best SEO Singapore:
Address: 12 Woodlands Square, #06-74, Woods Square Tower 1, Singapore 737715
Contact Number: +65 9231 3757
Price for SEO Services: From $3300/Month (As Many Relevant Keywords)
8) OOm Singapore from $1588/Month
OOm Singapore is one of the few SEO agencies on this list which prioritizes outstanding content creation and skyscraper articles as part of their SEO strategy. This is in line with what helped me rank for competitive keywords on Google Page 1 for my past businesses. This is also in line with top SEO blogs around the world that teach you how to rank on Google Page 1.
OOm’s approach to SEO
Here is a a detailed breakdown of OOm’s SEO framework:
Content Marketing: Keyword research and optimization, blog articles, skyscraper articles, premium articles and distribution
On Page SEO: Keyword research, metadata optimisation, site content enhancements, image optimisations, local SEO
Off Page SEO: Link building, premium article distribution, toxic backlink disavowal
Technical SEO: Page indexing, website speed, website UX, core web vitals
Based on the business manager’s presentation to me, it was evident that OOm prioritizes high quality content unlike many other agencies. They even cited a few examples of skyscraper articles they have written for their clients on their deck.
OOm also offers international SEO to optimize your website for multiple countries and languages.
What I liked about OOm Singapore:
- Their emphasis on creating outstanding content.
What I disliked about OOm Singapore:
- They claimed they will build 10 to 20 backlinks a month, which means there is a high probability that the backlinks will be of low quality.
Other details about OOm Singapore:
- Address: 1 Grange Road, Orchard Building, Level 7, Singapore 239693
Contact Number: +65 6690 4049
Price for SEO Services: From $1588 per Month before promotion (20 Keywords)
9) Digitrio from $1000/Month
The team of SEO specialists at Digitrio sent me a customised website audit and SEO proposal for my business. The audit was detailed and included some actionable SEO tips as well. While they promise to help you rank better on organic search, their services does not include content creation which is a key component of SEO.
Digitrio Singapore’s approach to SEO:
Digitrio Singapore takes a simple 5 step approach to help companies with their SEO.
Step 1: Keyword Research (97% focus on Awareness keywords)
Step 2: Accessibility (Fixing technical SEO issues)
Step 3: Relevant Content (They do not write content for you but give you content ideas.*) and On Page SEO
Step 4: Building Authority Backlinks
Step 5: Tracking & Reporting
What I liked about Digitrio:
Sent me an audit of my website with useful SEO tips.
Promised 1 to 3 relevant and contextual SEO backlinks every month having a minimum domain authority of 30.
What I disliked about Digitrio:
Digitrio will only come up with content topic ideas for my website. Their SEO services do not cover outstanding SEO content writing which is a critical part of SEO. This is a huge con for businesses that lack time to create their own content.
Emphasis to work on mostly awareness/educational SEO keywords (97%) over more profitable keywords. This may slow down companies looking to increase their revenue with SEO as early as possible.
I personally met someone who had a bad experience with Digitrio Singapore. He did not see any increase in search traffic from their SEO marketing efforts.
Other details about Digitrio:
Address: 22 Cross St, #02-01, Singapore 048421
Contact Number: +65 6721 3240
Price for SEO Services: From $1000/month (30 to 60 Keywords)
Guarantee: At least 40% of keywords ranking on top 5 positions on Google Page 1.
Google Ratings: 4.6 Stars based on 10+ Reviews
10) NP Digital from $3000/Month
Getting to NP Digital was a lot trickier than the other SEO companies here. Because NP Digital is not a local SEO agency and only speaks to bigger companies with larger marketing budgets.
When I eventually got on the call, the managing director went straight to the point asking what questions I had. And shared that their services started at $3000/month. While she mentioned this included 1 article a month of about 500 to 1000 words, I was surprised there was no mention on the quality of articles or longer form skyscraper articles.
In fact, when I asked her if they write longer form SEO content, she mentioned that people do not have such a long attention span. So they believe in shorter articles of 500 to 1000 words. I found this strange as Neil Patel emphasises a lot on creating longer and better SEO content than your competition. Even on his digital marketing blog, Neil Patel recommends creating high quality SEO content of between 2000 to 3000 words.
NP Digital’s approach to SEO
Their approach to SEO was not very clear to me as their pitch deck did not have details on the SEO strategy they adopt. The managing director of Singapore did mention helping companies with:
Short form content creation
On page SEO
Tapping on their huge global network to help clients get high quality backlinks.
For technical SEO optimisation, NP Digital’s team of SEO experts will only advise you what to do. But you will need to get your website developer to make the technical tweaks on your end.
What I liked about NP Digital:
Company belongs to Neil Patel, who is a prominent figure in the SEO space.
As NP Digital is a global marketing agency, they are well positioned to help companies looking for international SEO services.
What I disliked about NP Digital:
Misalignment between SEO best practices to achieve top search results shared by Neil Patel and strategy suggested by NP Digital.
Focus on serving large brands and MNCs over SMEs.
No technical SEO that is done for you.
No personalized SEO audit was done before the call.
Other details about NP Digital:
Address: 328 North Bridge Road, Raffles Hotel Arcade, Level 02-20, Singapore 188719
Contact Number: Not provided
Price for SEO Services: From $3000/Month
Pre-approved SEO Agencies for PSG Grant
The Productivity Solutions Grant (PSG) helps Singapore companies improve their productivity and even their digital marketing at a subsidised cost. Companies can reimburse 50% of the cost of pre-approved digital marketing packages in Singapore as long as they meet the below criteria.
Only 1 SEO Agency in this list of 10 SEO agencies have pre-approved digital marketing packages that are claimable with the PSG grant. These are the digital marketing packages they have:
However, OOm Pte Ltd does not recommend using the PSG grant as its SEO package was pre-approved back in 2021. This SEO package does not include the skyscraper article, its key component of its latest SEO strategy and packages.
While the productivity and solutions grant may help you cover 50% of costs for some digital marketing agencies, they typically only cover a duration of 3 to 5 months of SEO services. This duration isn’t sufficient for dominating Google Page 1 for competitive keywords in your niche.
Another key factor to note when using the PSG grant is that you need to pay the full cost upfront first. Only after the end of the 3 to 5 months solution will you get the 50% reimbursement from the government.
So if cash flow is tight in your business, relying on the grant to engage an agency is out of question.
SEO Pricing in Singapore Summary
- Cheap SEO Agencies charging $800 to $1500 a month
- Mid Tier SEO Agencies charging $1500 to $2500 a month
- Premium SEO Agencies Charging more than $2500 a month
- How SEO With Senthil delivers the best results from $1300?
- How to choose the best SEO agency for your budget?
If you have explored SEO services in Singapore, you have likely come across prices ranging from $800/month to over $5,000/month. But here is what most agencies won’t tell you:
You are often paying for bloated retainers, filler content, or weak backlinks, not meaningful results.
Cheap SEO Agencies charging $800 to $1500 a month
Agencies in this range often rely on:
- Mass-produced, generic blog posts
- Low-quality backlinks from irrelevant sites
- High client volume, meaning minimal attention on your business
What this means for you:
You will see activity, but little to no impact. Rankings barely move, and lead generation rarely improves.
Mid-Tier SEO Agencies charging $1500 to $2500 a month
These providers may offer:
- Decent reporting
- Slightly better execution
- But often still deliver mediocre content, low quality backlinks and template-based strategies handled by junior staff
What this means for you:
You may see some results, but not consistently. Especially in competitive niches where content depth and authority really matter, you struggle with rankings.
Premium SEO Agencies charging more than $2500 a month
Top-tier agencies have the resources to deliver strong SEO work, but their pricing is out of reach for many small businesses. Worst still, short-term engagements rarely produce meaningful ROI.
How SEO With Senthil delivers the best results from $1600
At SEO With Senthil, we don’t sell cookie-cutter packages. Instead, we offer expert-led SEO strategy (including detailed keyword research, competitor research and more) tailored to your unique business goals starting from just $1600. (Part of our Done With You SEO agency services)
Done For You SEO Agency Services start from $1600/month.
Here is how it works:
- Submit a short enquiry here so I can understand your goals, challenges, and current SEO setup
- Book a free 20-minute discovery call
- I’ll recommend a custom SEO roadmap based on your business needs.
You only invest in what will actually move the needle for your business.
How to choose the best SEO agency for your budget?
All of the SEO Agencies that I have listed above have their strengths and weaknesses. Hence, as a business owner yourself, you will need to understand SEO fundamentals and be clear of your SEO goals before engaging a SEO company.
Here are the 7 Steps I recommend using before choosing who to work with.
Step 1: Learn SEO Fundamentals.
Learn SEO basics here first! It will take you barely 5 to 10 minutes to do so.
Understanding the fundamentals helps you choose the right agency for your business.
Step 2: Evaluate what is most important to you.
Now that you understand SEO basics, list your priorities.
Are you simply looking for brand visibility or do you want to increase your website’s organic traffic by ranking for relevant search queries in your industry?
Do you just need technical SEO help or are you looking for comprehensive SEO services?
Do you need measurable business growth along with SEO?
Would you like to work with an agency focused on SEO services alone? Or will you prefer an agency providing search engine marketing, google ads, social media marketing and more?
You can start by answering these 5 key questions below.
Step 3: Search for SEO agencies on Google.
Want to rank on Google Page 1? Choose an SEO agency that proves their expertise by ranking on Page 1 themselves for competitive keywords.
Find top-ranking agencies by searching terms like “Best SEO Agency [Your Location]” on Google.
Check the Page 1 results to spot agencies that truly walk the talk.
Step 4: Check their reviews and case studies.
Check reviews, testimonials, and case studies of SEO agencies from your search.
Look for Google reviews, client success stories, or examples of how they helped clients rank on Page 1.
Pay attention to their approach to achieving keyword rankings for their clients.
Step 5: Shortlist at least 3 SEO agencies.
From the SEO agencies with great reviews and success stories, shortlist three that align with your needs.
Check if their services match the priorities you listed earlier and if their pricing fits your budget.
Note that many agencies don’t share pricing publicly, so comparing options can help.
Step 6: Get on a call.
Contact the SEO companies you shortlisted to compare their prices and packages.
Does the marketing strategy proposed by the agency align with your business goals?
Be proactive! Ask these 15 critical questions to guide your conversation with the agency.
Step 7: Review their answers & choose.
After speaking to your shortlisted SEO agencies, choose the one that you feel aligns with your goals and can deliver the best results you want.
You can find a more detailed breakdown of the 7 steps to choose an SEO agency here.
FAQs around choosing an SEO agency in Singapore
What is the difference between local SEO and international SEO?
Why is SEO important for businesses in Singapore?
Should I hire an SEO agency or do it myself?
How long will it take to see results after hiring an SEO agency?
Do SEO agencies in Singapore offer guaranteed results?
Why people choose SEO With Senthil?
What is SEO?
Search Engine Optimisation (SEO) is the process of increasing a website’s organic traffic from Google and other search engines through ranking on search engine results pages (SERPs). There are various techniques to do this. These techniques include keyword research, on-page SEO, technical SEO and off-page SEO.
The primary goal of a SEO campaign is to increase both the quality and quantity of website traffic by achieving higher rankings in search engines for specific keywords or phrases.
What is the difference between local SEO and international SEO?
Local SEO and International SEO are both strategies to improve a website’s visibility through ranking for relevant keywords on search engines. However, they target different audiences and have distinct approaches. Here is a breakdown:
Local SEO
Focus: Targets a specific geographic area, such as a city, region, or country.
Audience: People searching for services or products within a particular location.
Key Features:
Optimizing for local keywords (e.g., “best t-shirt printing company Singapore”, “best SEO agency Singapore”).
Creating and optimizing a Google Business Profile.
Building local citations (mentions of your business on local directories).
Encouraging customer reviews on platforms like Google and Yelp.
Using location-specific content and metadata.
Example: A bakery in Singapore optimizing its website to attract customers searching for “fresh bread near me.”
International SEO
Focus: Targets audiences across multiple countries or languages.
Audience: People searching globally, often in different languages or regions.
Key Features:
Optimizing for multilingual and multi-regional keywords.
Implementing hreflang tags to indicate language and regional targeting.
Creating region-specific content and landing pages.
Hosting websites on country-specific domains (e.g., .sg for Singapore, .uk for the UK).
Considering cultural differences in content and design.
Example: An e-commerce store selling products worldwide, optimizing for searches like “buy shoes online” in various countries.
Key Difference
Local SEO is about being found in a specific location, while international SEO is about reaching a global audience. The strategies differ in terms of keyword targeting, content creation, and technical SEO elements like hreflang tags.
Why is SEO Important for Businesses in Singapore?
SEO is crucial for businesses in Singapore aiming to reach people looking for information related to the products and services they sell. By optimizing your website for search engines, you can:
1. Reach More People.
SEO makes it easier for potential customers to find your business when searching for what you offer.
2. Boost Visibility
SEO increases your website’s presence in search results, attracting more attention online.
3. Increase Website Traffic Without Having To Spend
With SEO, you gain visitors from search engines without needing to spend on ads.
4. Build Trust
Higher rankings signal authority and credibility, making people trust your brand more.
5. Drive More Sales
More site traffic creates more opportunities to grow your revenue.
Should I hire an SEO agency or do it myself?
When it comes to increasing your website’s organic traffic and growing your business online, Search Engine Optimization (SEO) is a crucial component. Yet, as a business owner, you might be asking yourself, “Should I do SEO myself or hire a SEO company in Singapore?”
While taking a DIY approach might seem cost-effective at first glance, the many benefits of working with SEO specialists make it a smarter investment in the long run. Here is why engaging a SEO firm in Singapore could give you the edge you need.
1. Expertise That Is Hard to Match
SEO agencies bring years of experience and a deep understanding of what drives results. They know how to implement strategies tailored to your goals, helping you achieve better rankings, increased organic traffic, and stronger ROI.
While you might spend time experimenting and learning SEO from scratch, agencies deliver effective results more efficiently.
2. Time Is Money
SEO isn’t a one-and-done task. It requires ongoing effort that involves constant monitoring, tweaking, and adjusting to achieve and maintain results. Between running day-to-day operations, managing a team, and serving customers, most business owners simply don’t have the hours needed to keep an SEO strategy on track.
By outsourcing your SEO efforts, you free up your precious time to focus on what you do best—running and growing your business.
The agency takes care of all the heavy lifting, from auditing your website to implementing SEO tactics to grow your search traffic, so you do not have to split your attention.
3. Access to Advanced Tools and Resources
Ever heard of tools like SEMrush, Ahrefs or SurferSEO? These are some of the essential SEO tools that can help you improve your Google search rankings faster. While you can purchase access to these tools on your own, they often come with steep learning curves and hefty subscription fees.
An SEO agency already has access to these tools, and, more importantly, they know how to use them effectively. With their expertise and these resources combined, they can analyze your competition, track keyword rankings, monitor backlinks, and identify areas for improvement in ways that would be challenging to do solo.
4. Staying Ahead of Algorithm Changes
Search engines like Google are constantly updating their algorithms and search engine guidelines. A tactic that worked perfectly a year ago might be ineffective today. Keeping up with these changes as a business owner can feel like chasing a moving target.
SEO agencies make it their job to stay updated with the latest algorithm changes and industry trends. They will know how to adapt and execute proven SEO strategies, so that your organic search rankings are not just maintained but improved over time.
5. Achieve Better Results, Faster
The ultimate goal of SEO is to rank higher on Google search and attract customers online. While doing SEO by yourself might yield some gains after months or even years of effort, engaging an agency for your SEO campaign significantly shortens the curve.
With their experience and resources, SEO experts are more likely to spot opportunities and implement a successful SEO strategy for your business.
6. A Tailored SEO Strategy for Your Business
A local search marketing agency can tailor the SEO strategy for your business with geo-specific keywords, localized content, and Google Business optimization to help you rank where it matters.
7. Scalability for Growth
Managing growth is challenging enough—add SEO, and it gets even harder. If an agency helps you increase your organic website traffic and get more customers, you can focus on scaling your team and operations smoothly to meet higher demand.
Invest in Growing Your Business
“DIY SEO may seem cost-effective, but it often falls short when it comes to speed, quality and results. Partnering with the right SEO agency will allow you to tap on the expertise, tools, and time of SEO experts for long-term SEO success.”
How long will it take to see results after hiring an SEO agency?
Most businesses start seeing measurable SEO improvements within 3 to 6 months after hiring an agency. However, timelines vary depending on your industry, competition, current website health, the SEO package you choose and the SEO expertise of the agency you engage.
SEO is a long-term investment — while some quick wins may happen early, sustainable growth typically builds over time. A good agency will give you realistic expectations and track key progress metrics like rankings, traffic, and leads along the way.
Do SEO agencies in Singapore offer guaranteed results?
Most reputable SEO agencies, including mine, do not offer guaranteed results, and for good reason. SEO performance depends on many variables, including your industry, keyword difficulty, budget, and starting point.
Some agencies may use unrealistic projections or misleading promises to close deals, but even Google itself advises against trusting agencies that guarantee rankings. Instead, a trustworthy SEO partner will focus on setting clear expectations, tracking progress transparently, and building long-term, sustainable results — not overnight wins.
Why people choose SEO with Senthil?
SEO with Senthil is built for business owners who want results at affordable prices. Unlike typical agencies, we don’t outsource or pass your work to junior staff. We personally handle your SEO strategy to ensure everything aligns with your goals.
Clients choose us for three reasons:
- Custom SEO strategy and roadmap that gets you Google rankings for the keywords that matter
- Outstanding content that engages visitors and sets you up for ranking on Google
- High-quality backlinks from authoritative sources
With over a decade of hands-on SEO experience and real business results to back it up, we offer you a customised business growth strategy based on your needs and goals.
Where can I learn SEO online?
If you’re looking to learn SEO from someone based in Singapore, you can start with SEO With Senthil’s SEO Made So Shockingly Simple mini YouTube series or this 21-Day SEO Crash Course delivered by email. If you’re open to online SEO education providers outside of Singapore, this guide to the best free SEO trainings available online compares reputable courses, what they cover, and who they’re best suited for.
Start With A SEO Game Plan For Your Business
If you are confused what to do next, why not start with submitting an enquiry here. I will guide you on the most suitable next step for your business.
About SEO With Senthil
SEO With Senthil is a boutique SEO agency in Singapore specializing in content-driven SEO strategies and helping businesses achieve sustainable Page 1 rankings. With 10+ years of experience, we combine outstanding content with high-quality backlinks for measurable business growth.